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Run Your Meta, TikTok, and Snapchat Ads Through Apogee and Your Muse

Verified 2026-11-10

Through the Apogee custom connector, your muse can work across your Meta, TikTok, and Snapchat ad accounts in one chat: it reads the numbers per platform, prepares launches and pauses, and waits for your yes before anything goes live.

What it does

The connector adds TikTok and Snapchat, bulk launches, and the Bridge transfer tool. Each morning brings a brief with yesterday's spend, cost per result, and return on ad spend per platform, with the three best and three worst ads, kept separate, never combined. When creatives land in Google Drive, Dropbox, or Frame.io, it can import them, reuse your latest ad set's settings, write one text, headline, and description per ad, and prepare a launch with one ad set per concept. Every ad is created paused. The Bridge prepares paused copies of your best Meta videos for TikTok and Snapchat, with text shortened to fit.

How to use it

  1. In Apogee, open Settings, then Personal agents, pick Meta Muse, and copy the server address.
  2. Ask your muse to create a custom connector named Apogee for that address.
  3. If the muse asks for a key, create one in Apogee under Settings, then API, with the access it needs: Read, Launch, or Actions. Paste it only into the secure field the muse opens.
  4. In Muse, open Settings, then Permissions, and keep Ask for actions on.
  5. Test with a read-only question: list your ad accounts and their currencies.
  6. Try a small launch: one batch, created paused, with the recap shown first.

What you need

  • A Muse account in the United States or Canada
  • An Apogee Pro, Growth, or Scale plan, which includes the connector
  • Ad accounts on the platforms you use, connected inside Apogee

What to watch for

  • Nothing runs without your yes. A prepared plan stays valid 24 hours and runs once. Answer Allow once for launches, pauses, and budget changes, not Always allow.
  • A daily budget cap, 500 in the account currency by default, and a limit of 25 launches or Bridge transfers per account per day on Pro. Each ad or change uses credits, charged only when it works.
  • Only videos cross the Bridge. TikTok text caps at 100 characters and Snapchat headlines at 34, so check the shortened copy in the recap.
  • This is a custom connector, and Meta does not review custom connectors. You can disconnect it in Settings at any time. If a launch fails, the muse reports the reason and waits for your fix. The muse prepares, you decide.

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