Research Amazon Products and Keywords Through Helium 10

Through an AnythingMCP custom connector, your muse can do Amazon seller research through Helium 10 in plain words: find keywords, check products and rankings, review listings, and read profit and ad figures.

What it does

Helium 10 is a research service for people who sell on Amazon. Connected this way, the muse gets 134 tools from Helium 10's own server. For keywords, it can expand one phrase into related phrases, look up every keyword a product ranks for, compare two or three rival products, and score up to 200 keywords at once. For products, it can search live and delisted products by category, price, and sales rank, and find a product's direct rivals. For your own listings, it can pull the full text, give it a quality score, draft a new listing from a keyword list, and rewrite one section at a time. It can also read tracked ranks, profit and loss, and ad performance.

How to use it

1. Start an AnythingMCP account and add the Helium 10 connector. No keys to paste.
2. On the connector page, choose Authorize with Provider and sign in. Sub-users need the MCP permission from the owner first.
3. In Muse, open Settings, then Connectors, and add a custom connector with the address AnythingMCP gives you. Sign in and approve.
4. Start narrow: give one product code, called an ASIN, and one marketplace, and ask which keywords it ranks for.
5. When that reads right, ask for a wider job, such as a rival comparison or a listing score, with exact products and dates.

What you need

• A Muse account that can add custom connectors
• An AnythingMCP account with the Helium 10 connector added
• A Helium 10 Diamond plan or higher, with 1,000 tool calls a month
• For your own figures, an Amazon seller account linked inside Helium 10

What to watch for

• Every call counts against the 1,000 monthly calls, and every extra page counts too. Ask for specific products and dates instead of broad sweeps.
• Tools that change live work are switched off at install: pushing a listing to Amazon, changing ads and budgets, and every delete tool. Turn one on only when needed.
• Ad tools need your Ads profile in Managed mode, which carries a 2 percent fee on ad spend.
• The person who signs in is the Helium 10 user for everyone on this connector, with that person's plan and accounts.
• This is a custom connector, and Meta does not review custom connectors. You can disconnect it in Settings at any time.